Last week Superdrug announced that its online sales rose by more than 60% in a year and revenues grew by 10.4% and pre-tax profits by 41%. It puts the increases down to and improved website functionality and improved delivery solutions. Its loyalty card, the Health & Beautycard programme, had 9m registered customers by the end of 2016. Over the last two years membership has doubled. Sales from members increased by 5%.
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