Meet the team
Founder & Managing Director
As Managing Director of Mixing Digital and the Ecommerce Club Davina brings a wealth of knowledge and a big black book of digital contacts to ensure Mixing Digital’s events and marketing services are of the highest standard. Davina co-founded Netimperative in 1999 and became Managing Director in 2002, stewarding the brand into new product launches and creating one of the most successful event programmes in the digital marketing industry. In the mid 90s Davina cut her digital teeth on New Media Age, forming part of the founding team and responsible for the commercial development of the magazine and its early events from launch in 1995 to 1999. Davina has recently launched The Ecommerce Club a peer-to-peer networking and learning group for retail marketers and ecommerce practitioners which is supported by a group of Founding Partners including Amplience, ATTRAQT, BORN, Endless Gain, Greenlight Commerce, Monetate, NMPi, Visualsoft.
Contact email@example.com or call her on 07976 665094
Miss Charlie Lines
Founder & Events DirectorCharlie Lines is an experienced digital event planner with over 12 years in digital she has a wealth of knowledge and contacts within the sector. Her love of digital spans more than a decade working with Jupiter Research, New Media Age and Netimperative and she is now using her expertise as Director of Events at Mixing Digital and the Ecommerce Club.
Contact firstname.lastname@example.org or call her on 07904 257608
Accounts & Business Development
Donia has worked in sales and events for over 10 years. Previously working for high profile employers such as Lord Alan Sugar and large event and publishing houses United Business Media, Trinity Mirror and Informa Business. Donia brings a wealth of sales knowledge and experience to the team.
(on maternity leave contact email@example.com)
Editor, Ecommerce Club
Felicia is the editor of the Ecommerce Club. Involved in digital since the late 90’s, Felicia is a successful and experienced entrepreneur and communications professional with in-depth knowledge and insight into the digital markets. She has set up and run two online businesses and sits on the boards of two non-profits, as well as acts as advisor to two start-ups in research and communications.
Contact Felcia@ecommerceclub.org or call her on 07958 923182
We wanted to thank you for an informative day today. Have a great week and good luck with future projects.
Joshua R Scacheri
Brand Manager, Charlie Allen Tailors
Event: Roadshow: Creating the Ultimate Customer Journey London Delegate
When selecting an agency you always have the security of laying down targets from the business point of view, what you don’t have is any reassurance that the relationship will work. For me as the point of entry for Marketing, PR and Events into the business it is essential that the business engagement works to fulfill objectives but that I also feel supported and have the backing of a professional and capable agency that understands our business. Working with Mixing Digital is a great success reaching objectives whilst along the way being made to feel like I am their only client and that my requests (quite often demands) are never too much trouble. The client/agency relationship feels more like working alongside a colleague with a common aim, even when the pressure is on I am never under any doubt of the support I receive and the commitment whatever hour never wavered. For me the knowledge that you have the support of such an agency is essential and somehow amongst all the pressure with my dedicated team at Mixing Digital it is also enjoyable!!!
Marketing Manager, UserZoom UK
Event: Managed Event Client
We approached Mixing Digital to help us increase our sales pipeline by running retail & brand focused event. They came up with strong subject title, liased with a variety of sponsors in a coordinated and highly professional manner and dealt with challenges and questions that arose in a quick, efficient and timely manner. I was most impressed with their knowledge of the digital landscape and issues, wide reach of contacts, attention to detail and energy & approachability of the entire team. We secured new business off the event and managed to strengthen existing relationships. We will continue to use them in the future.
Sales Director, Certona
Event: Managed Event Client